MOOD FM
RADIO NETWORK
BRANDING - 2019
Diverse and Under the Radar
We’ve partnered with Houn Media to create a brand for their radio network ‘Mood FM’, a curated hub that presents a wide variety of musical streams and programs spanning the independent SWANA music scene in all sub-genres.
waveforms forward
To reflect the inclusivity and independency of the network, we’ve designed a colorful, energetic brand that engulfs the different rays of sounds and captures them in playful manner. ‘Mood’ was built around forward-thinking values that we had in mind while designing the logo type to resemble audio-waves actively progressing.
A Collage of Sounds
The visual language for ‘Mood FM’ is personal and casual to present ideas and programs in textured collages of artists and places to drive a casual streamline to the music and the discussions around them.